Studio Brief 03 - Collaboration Branding: Finalising and Bringing Idea together

In this Blog, is our final design and final outcome of our collaboration work on the Banker’s Club. Unfortunately, I was unable to help my team not as much as I had fallen quite ill, therefore I was only able to give them feedback for the work that they design. The new colour scheme of the Banker’s Club became more lighter due to the previous presentation feedback that we received. The new colour scheme became a cream, gold and burgundy
concept. The meaning for the cream and burgundy colour psychology: Burgundy: a dark purplish red, it is more sophisticated and serious and less energetic than true red. It indicates controlled power, determined ambition and dignified action and is often favoured by the wealthy. And Cream, tinted with a hint of yellow, encourages new ideas. However, this very pale colour can also indicate a lack of confidence and a need for reassurance.The final typeface that we used were Fonts that the Logotype is the typeface OptimusPrinceps and Body type is all Helvetia thin-medium.

One of my group member (Sam) actually put all the designs together as a combination of our work. Which was then produced into a flyer than a cheque design look. There are images of the groups final designs.

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Type in Context - Final Indesign Layout

After the trial and error of printing the pages with my first intial scrapbook concept. I decide to change the layout of my pages as the first layout was difficult to work with when adding text. Instead I did a layout like this (images are below) the text and photographs are in more of a consistent and organised scale. My peers gave me advice on what text to put within my publication pages, they said facts and figures will be interesting as it will relate to the photographs. Because of adding more photographs/text to the pages of the publication, I therefore had to add more pages. So in the end, there was about 30 pages in my publication. Overall, the images on the Indesign preview look decent and I will print this out within the Digital Print room’s paper stock.

Studio Brief 01 - Secret 7: Final Design

In this design board, I have chosen this Record Sleeve design cover to be my final submission for the live brief - Secret 7. I particular favoured this design as it really portrayed the artists song and style well as the variety of the different shades of blue tones gave a good theme for the overall concept of the chosen lyric that I selected. “You were the perfect star. Again describing the meaning of the design will be yet again explained here. The symbolism of the star is similar to a heart of the person who is going through a heart break thus this is similar feeling when the break bit is being cracked like glass. The glass look makes it highlight that the person’s heart is very sensitive and weak and the colours of the different shades/tones of blue express their unhappiness and also how innocent and pure they are. The way the star outline repeats depicts how the person is slowing forgetting the perfect star which has broken the heart...

Studio Brief 01 - How Do You Read? - Second Development

In this blog, I have finish printing out the physical small publication book of Design Principles. I believe this second development work was successful as the colours of the type has been nicely and evenly printed out.The information on the pages are arranged properly in the right order as to the the one on the Macbook. However, I need to chose a different type of paper stock which is much sturdier, e.g - card stock. As when I put the rubber band around the spine of the book it curls. Even though the visuals of the book is very minimalistic and simple I believe this is appropriate to the audience who would read this kind of book context. Especially, for young students who want to learn the right knowledge and information of design principles, whilst becoming a Graphic Designer. For the colour scheme I went for a very neutral yet colourful scheme, as these colours only outline the significant factors of Design...

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