Studio Brief 03 - Collaboration Branding: Finalising and Bringing Idea together

In this Blog, is our final design and final outcome of our collaboration work on the Banker’s Club. Unfortunately, I was unable to help my team not as much as I had fallen quite ill, therefore I was only able to give them feedback for the work that they design. The new colour scheme of the Banker’s Club became more lighter due to the previous presentation feedback that we received. The new colour scheme became a cream, gold and burgundy
concept. The meaning for the cream and burgundy colour psychology: Burgundy: a dark purplish red, it is more sophisticated and serious and less energetic than true red. It indicates controlled power, determined ambition and dignified action and is often favoured by the wealthy. And Cream, tinted with a hint of yellow, encourages new ideas. However, this very pale colour can also indicate a lack of confidence and a need for reassurance.The final typeface that we used were Fonts that the Logotype is the typeface OptimusPrinceps and Body type is all Helvetia thin-medium.

One of my group member (Sam) actually put all the designs together as a combination of our work. Which was then produced into a flyer than a cheque design look. There are images of the groups final designs.

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OUGD603 | Extended Practice | Brief 03 | Development - Publication Layout design - Leah | BBC (Our Generation) - Life being British Born Chinese

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