Studio Brief 04 - Reflective Practice - Speaking from Experience: Digital work

Here it demonstrates my sketches being converted to Photoshop. Again I am designing each page with important information/tips for first year students to know. For the information that I will put in my guide/tip book I will use, all of it will be in my blog.

My guide/tip book is supposed to be very straight forward, to the point and concise. My book size will be 95mm x 20mm this will be more developed on Indesign.

It also shows what colours and design symbols that I will put in my guide/tips book. Again I wanted to make this design quite simple and easy to follow this is very the colours are very understandable, the typeface is clear to read and the symbol/icons are use are good to comprehend.

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Studio Brief 01 - How Do You Read? - Second Development

In this blog, I have finish printing out the physical small publication book of Design Principles. I believe this second development work was successful as the colours of the type has been nicely and evenly printed out.The information on the pages are arranged properly in the right order as to the the one on the Macbook. However, I need to chose a different type of paper stock which is much sturdier, e.g - card stock. As when I put the rubber band around the spine of the book it curls. Even though the visuals of the book is very minimalistic and simple I believe this is appropriate to the audience who would read this kind of book context. Especially, for young students who want to learn the right knowledge and information of design principles, whilst becoming a Graphic Designer. For the colour scheme I went for a very neutral yet colourful scheme, as these colours only outline the significant factors of Design...

Ideas for Type in Context Publication

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Objectivity - Subjectivity

Evaluation: Overall, my final evaluation including looking at my peers/year tutors feedback of my logotype. Has shown that I needed to do more research into my colours, as I tried to stick with the original colours of the current logo of Krispy Kreme. As my last critique group told me to stick with them without changing it. Some liked and disliked the outline of the typography as some say it looked like icing, whilst others said it would be better if it were fuller so it makes more of an impact. Most of the comment was about the bad colour choices of the Green as it has connotations of an industrial, chemical and unhealthy look. But some said it could have connotations of high sugar as for a donut. Everyone recognised the doughnut shape for the logo, some saw the neon letter as an American diner look as my critique group told me to stay with the retro look. One of my others peers comment, that the use of the contrast between the Sans Serifs and Serif typography is appropriate to d...

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