Skip to main content

OUGD603 | Extended Practice | Brief 09 | Development - Sketches & Ideas | OOHDEER Brief - Pitch A Papergang competition!

Inspirations
By considering examples from previous Papergang boxes, Paperchase's Collection and Muji's minimalistic approach. Japanese origami has greatly inspired the theme for the Papergang box. 

The images below convey the influence of the decided theme/pattern for the Papergang box. Both Origami Cranes and Stars are very simple yet vividly attractive especially how both origami pieces are three-dimensional. This could be an authentic and popular trend for stationary products.   


 




Initial Sketches
The initial sketches are illustrations versions of the origami stars and cranes from the images above. The idea of these illustrations were to make them imitate the real origami pieces by keeping them three dimensional yet emblematic. The stars and cranes can be more distinguishable this way for consumers to recognise them to the real origami. 






Illustrator Vectors
After deciding which illustrations looked ideal as the real origami pieces. The top origami crane and stars sketches were made into vectors via Adobe Illustrator to test for chosen colour schemes.
 



Colour schemes
Below are the four colour schemes that were tested on both illustrative patterns. By experimenting these colour schemes on Adobe Photoshop it is helpful to see which colour scheme works potentially for the Papergang box. By selecting the most vivid colour schemes similarly to the previous winners of the Papergang box design competition will help compare if the origami patterns are suitable for the design. 


Colour schemes read left to right (horizontally)









Comments

Popular posts from this blog

Studio Brief 01 - How Do You Read? - Second Development

In this blog, I have finish printing out the physical  small publication book of Design Principles. I believe this second  development work was successful as the colours of the type has  been nicely and evenly printed out.The information on the  pages are arranged properly in the right order as to the the one  on the Macbook. However, I need to chose a different type of paper  stock which is much sturdier, e.g - card stock. As when I put the rubber band around the spine of the book it curls. Even though the  visuals of the book is very minimalistic and simple I believe this is  appropriate to the audience who would read this kind of book context.  Especially, for young students who want to learn the right knowledge  and information of design principles, whilst becoming a Graphic Designer. For the colour scheme I went for a very neutral yet colourful scheme,  as these colours only outline the significant factors of Design...

Studio Brief 01 - Secret 7: Final Design

In this design board, I have chosen this Record Sleeve design cover to be my final  submission for the live brief - Secret 7. I particular favoured this design as it really  portrayed the artists song and style well as the variety of the different shades of blue tones gave a good theme for the overall concept of the chosen lyric that I selected. “You were the perfect star. Again describing the meaning of the design will be yet again explained here. The symbolism  of the star is similar to a heart of the person who is going through a heart break thus this  is similar feeling when the break bit is being cracked like glass. The glass look makes it  highlight that the person’s heart is very sensitive and weak and the colours of the different  shades/tones of blue express their unhappiness and also how innocent and pure they are. The way the star outline repeats depicts how the person is slowing forgetting the perfect star  which has broken the heart...

Objectivity - Subjectivity

Evaluation: Overall, my final evaluation including looking at my peers/year tutors feedback of my logotype. Has shown that I needed to do more research into my colours, as I tried to stick with the original colours of the current logo of Krispy Kreme. As my last critique group told me to stick with them without changing it. Some liked and disliked the outline of the typography as some say it looked like icing, whilst others said it would be better if it were fuller so it makes more of an impact. Most of the comment was about the bad colour choices of the Green as it has connotations of an industrial, chemical and unhealthy look. But some said it could have connotations of high sugar as for a donut. Everyone recognised the doughnut shape for the logo, some saw the neon letter as an American diner look as my critique group told me to stay with the retro look. One of my others peers comment, that the use of the contrast between the Sans Serifs and Serif typography is appropriate to d...