Skip to main content

OUGD603 | Extended Practice | Brief 06 | Final Design & Evaluation | YCN Student Awards 2017/18 - KFC Bucket Design

Final Designs
Below are the final designs for the KFC Bucket design. These are the choices which I believe that are appropriate to the KFC outcomes. The reason of uploading two designs was because it is optional to upload more than one design to the competition brief and there was a draw between the final two designs. The template from the YCN KFC brief was used to help structure my vector and illustration designs. The metallic bucket the stickman could be foiled to make it an limited addition. 










Submission - Email Confirmation from YCN



Evaluation
In conclusion the design process of the YCN's KFC brief challenging yet enjoyable. In the beginning of the brief, finding a concept/theme was the most difficult part of the bucket design. Especially looking at other entry designs via Behance. A lot of concepts were already made and taken, thus persuading my design to be completely different from the majority. By regarding to the entries design on behance was inspiring as it help break down why certain designs were design to help provide the family & friends to celebrate and eat together like their goals. 

By using these entries I was able to identify and acknowledged what recurring shapes, colours, and illustrative styles were the most appealing to the audience. Majority of the designs were very illustrative and cartoony. Therefore it is vital that the designs for my Bucket must consist of the same elements. The influence of my designs were from the Olympic coke cola bottles/cans. 

The illustrations of the stickmen were coloured in a rainbow colour to represent all people in society. I tried to make another special addition bucket which consist colours of red, white, black, gold and silver. The colour scheme was inspired by football world cup colours or uniform. As there is a lot of people who come together and celebrate football or sports as a whole.

Overall, I found this brief fun yet challenging. The reason of the challenging stages was that the brief was able to test my illustration and drawing skills. Thus digitalising them on Abode Illustrator and Photoshop. In addition I would do this kind of packaging competition brief again in the future if the opportunity comes. 

Comments

Popular posts from this blog

OUGD603 | Extended Practice | Brief 03 | Development - Publication Layout design - Leah | BBC (Our Generation) - Life being British Born Chinese

Publication Layout - Leah For the inside of the 'Our Generation' publication, the collaborator Leah was in charge of this  brief's outcome segment. The publication's layout was constructed with 'Adobe Indesign' Leah made guide lines and measurements to help assist where the Photographs and the text should be placed. Illustrations of a paint brush stroke was experimented to give the pages more characteristics. We mutually agreed to make the size of the publication A5 format, and the number of pages are 16. Previously it was going to be 17, however one participant was unable to provided us with their childhood photo for us. Due to this situation Leah had to be more selective with the photos and information (Quotes) that we believe was significant for outlining our briefs context.  Below are some images of this layout format: Participant page order by names: Katie Sung  Leah Chen  Jackie Wan Tracey Lau Eliza Mo Kylie Lee Lewis Capper...

OUGD603 | Extended Practice | Brief 04 | Final Design & Evaluation | Action against Animal Cruelty Campaign - Petection |

Final Design - Petection Adoption Gift Box Below are the finished photographs of the physical Petection adoption gift box.  Evaluation In conclusion the design process of our Action against Animal Cruelty brief also known as satisfactory. Initially at the beginning stages of the brief we were unsure to either do something minimalistic or extravagant  to produce for the final outcome of the brief. We wanted to make something which is able to make main consumers and new potential consumers the awareness of animals in cruelty (especially: cosmetic testing, medication/science, used for fur and adopt not buy.) One idea of final outcome was to create four seasons of animals magazine. The reason of this idea was that an editorial product such as a magazine will be able to convey the awareness of animals in cruelty. The second idea of the potential final outcome was to create an adoption gift box, with posters and a possible website mock-up design.  ...

Studio Brief 01 - How Do You Read? - Second Development

In this blog, I have finish printing out the physical  small publication book of Design Principles. I believe this second  development work was successful as the colours of the type has  been nicely and evenly printed out.The information on the  pages are arranged properly in the right order as to the the one  on the Macbook. However, I need to chose a different type of paper  stock which is much sturdier, e.g - card stock. As when I put the rubber band around the spine of the book it curls. Even though the  visuals of the book is very minimalistic and simple I believe this is  appropriate to the audience who would read this kind of book context.  Especially, for young students who want to learn the right knowledge  and information of design principles, whilst becoming a Graphic Designer. For the colour scheme I went for a very neutral yet colourful scheme,  as these colours only outline the significant factors of Design...