Skip to main content

OUGD603 | Extended Practice | Brief 03 | Development - Stickers & Book cover design | BBC (Our Generation) - Life being British Born Chinese

Sticker development design
For the sticker/title design for the publication the polaroid shape was taken as inspiration. The idea for the polaroid designs were that the audience and participants can sign their signature on the stickers to make the publication more personal. Below are some design examples: 

Feedback
Majority of the feedback from peers and tutors all preferred the design of brand, title and sticker designs were they bottom right design with and without the outline. To conclude, testing the chosen vector sticker design with our primary colour scheme (red, blue and yellow).  


Without outline

With outline


Colour design development
Our publication colour scheme that we mutually agreed on were inspired by the primary colours (red, blue and yellow). By testing the three types of red, yellow and blue by the shade, warmth and cool tones. Below are shown in the sticker designs: 

 

 

Final Colour Sticker Development
Below are the final colour sticker designs with our chosen colour scheme. Subsequently after our group (collaborator Leah) discussion we final finalised which sticker and logo design would be the most appropriate for our publication. We both mutually agreed that the bottom design was the best out of the four other designs. 



Publication front & back cover design
When designing for our front and back cover of our publication. We experimented with the collection of childhood and (current) adulthood photos of the participants. Inspired by the 'Human of New York' publication cover - we tried to rectify the same kind of concept. The idea of making a collage with the old and new photos is to demonstrate the before and after photos of the participants. By testing our chosen primary colour scheme against the childhood/adulthood photos were quite challenging as overtime it became visually more of a children book than a story publication. 

Overlapping the photos was an interesting experiment as it created a nostalgic texture with the colour contrast of the individual photographs. The sticker design for labelling/title and possible branding for the exhibition idea was a good concept as the signature gives the polaroid stickers a more personal approach. The polaroid stickers have been tested as a boarder along the publication. Creating the gaps between the photos were tested for the primary colours seeped through the edges of the photographs, however visually the colour scheme and photographs did not complement each other well as the colours had a big differentiation again each other. 








 
 





Comments

Popular posts from this blog

Studio Brief 01 - How Do You Read? - Second Development

In this blog, I have finish printing out the physical  small publication book of Design Principles. I believe this second  development work was successful as the colours of the type has  been nicely and evenly printed out.The information on the  pages are arranged properly in the right order as to the the one  on the Macbook. However, I need to chose a different type of paper  stock which is much sturdier, e.g - card stock. As when I put the rubber band around the spine of the book it curls. Even though the  visuals of the book is very minimalistic and simple I believe this is  appropriate to the audience who would read this kind of book context.  Especially, for young students who want to learn the right knowledge  and information of design principles, whilst becoming a Graphic Designer. For the colour scheme I went for a very neutral yet colourful scheme,  as these colours only outline the significant factors of Design...

Studio Brief 01 - Secret 7: Final Design

In this design board, I have chosen this Record Sleeve design cover to be my final  submission for the live brief - Secret 7. I particular favoured this design as it really  portrayed the artists song and style well as the variety of the different shades of blue tones gave a good theme for the overall concept of the chosen lyric that I selected. “You were the perfect star. Again describing the meaning of the design will be yet again explained here. The symbolism  of the star is similar to a heart of the person who is going through a heart break thus this  is similar feeling when the break bit is being cracked like glass. The glass look makes it  highlight that the person’s heart is very sensitive and weak and the colours of the different  shades/tones of blue express their unhappiness and also how innocent and pure they are. The way the star outline repeats depicts how the person is slowing forgetting the perfect star  which has broken the heart...

Objectivity - Subjectivity

Evaluation: Overall, my final evaluation including looking at my peers/year tutors feedback of my logotype. Has shown that I needed to do more research into my colours, as I tried to stick with the original colours of the current logo of Krispy Kreme. As my last critique group told me to stick with them without changing it. Some liked and disliked the outline of the typography as some say it looked like icing, whilst others said it would be better if it were fuller so it makes more of an impact. Most of the comment was about the bad colour choices of the Green as it has connotations of an industrial, chemical and unhealthy look. But some said it could have connotations of high sugar as for a donut. Everyone recognised the doughnut shape for the logo, some saw the neon letter as an American diner look as my critique group told me to stay with the retro look. One of my others peers comment, that the use of the contrast between the Sans Serifs and Serif typography is appropriate to d...