OUGD603 | Extended Practice | Brief 07 | Development - Photography & Poster design | Student Starpack Awards 2018 - The Future Milk Bottle
Future Milk Bottle Photography
To capture the Tea tin product packaging design in a realistic environment, I contacted a second year photography student, Thomas Griffiths from Leeds Art University to help and organised for him to take some photography work for my brief. We went around the city centre Leeds and specifically in the Trinity area to showcase the future milk bottles. We mainly used a colourful, bright cafe background so that the white colour of the milk bottle will be able to contrast against it. Ideally I wanted to use Morrisons diary or milk shelves area to showcase how the bottle would look like in store when consumers purchase the essential item. However, due to the stores restrictions and law we were not allowed to take photographs in the store without permission. But we took one example quickly were the small pints of milk will be.
Below are the photographs of the packaged and unpackaged future milk bottles captured in many different angles.
using the same typeface 'Eurostile' to help further promote the milk bottle. A slogan was also experimented in the poster, for example: 'Milk means more'. Despite the added slogan it made the poster look uneven and unappealing it also draws away from the main product.
To capture the Tea tin product packaging design in a realistic environment, I contacted a second year photography student, Thomas Griffiths from Leeds Art University to help and organised for him to take some photography work for my brief. We went around the city centre Leeds and specifically in the Trinity area to showcase the future milk bottles. We mainly used a colourful, bright cafe background so that the white colour of the milk bottle will be able to contrast against it. Ideally I wanted to use Morrisons diary or milk shelves area to showcase how the bottle would look like in store when consumers purchase the essential item. However, due to the stores restrictions and law we were not allowed to take photographs in the store without permission. But we took one example quickly were the small pints of milk will be.
Below are the photographs of the packaged and unpackaged future milk bottles captured in many different angles.
Poster design Development
Beneath are some poster design develops for the Future milk bottle packaging designs. By using the same typeface 'Eurostile' to help further promote the milk bottle. A slogan was also experimented in the poster, for example: 'Milk means more'. Despite the added slogan it made the poster look uneven and unappealing it also draws away from the main product.
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